



{"id":20167,"date":"2020-03-13T20:16:55","date_gmt":"2020-03-13T20:16:55","guid":{"rendered":"https:\/\/media.am\/?p=20167"},"modified":"2020-03-13T20:16:55","modified_gmt":"2020-03-13T20:16:55","slug":"media-monitoring-constitutional-referendum-2020","status":"publish","type":"post","link":"https:\/\/media.am\/en\/newsroom\/2020\/03\/13\/20167\/","title":{"rendered":"Monitoring Results: &#8220;No&#8221; Campaign Coverage would prevail if it weren\u2019t for Armnews"},"content":{"rendered":"<p style=\"text-align: justify;\"><span style=\"font-family: 'Arial','sans-serif';\">Armnews has been the most active TV channel to cover the Constitutional Referendum campaign for the period of February 17 \u2013 March 4.<\/span><\/p>\n<p style=\"text-align: justify;\"><span style=\"font-family: 'Arial','sans-serif';\">Boris Navasardyan, the president of the Yerevan Press Club, says that it is caused by the fact that the channel places heavy emphasis on news, analytics and politics.<\/span><\/p>\n<p style=\"text-align: justify;\"><span style=\"font-family: 'Arial','sans-serif';\">On March 13, YPC summarized the campaign coverage of 8 TV channels for the period of 17 days. YPC had monitored the programs broadcast from 18:00 to 00:00, by Public TV, Armenia, Yerkir Media, Shant, Kentron, H2, Armnews and 5<sup>th<\/sup> channel.<\/span><\/p>\n<p style=\"text-align: justify;\"><span style=\"font-family: 'Arial','sans-serif';\">Public TV and Yerkir Media have been rather active but they fall behind Armnews a little bit. <\/span><\/p>\n<p><iframe id=\"datawrapper-chart-60vT3\" style=\"width: 0; min-width: 100% !important; border: none;\" title=\"\u0531\u0576\u0564\u0580\u0561\u0564\u0561\u0580\u0571\u056b \u0568\u0576\u0564\u0570\u0561\u0576\u0578\u0582\u0580 \u0565\u0569\u0565\u0580\u0561\u056a\u0561\u0574\u0561\u0576\u0561\u056f\u0568 (\u057e\u0580\u056f)\" src=\"\/\/datawrapper.dwcdn.net\/60vT3\/1\/\" height=\"665\" frameborder=\"0\" scrolling=\"no\" aria-label=\"Interactive pie chart\" data-mce-fragment=\"1\"><span style=\"display: inline-block; width: 0px; overflow: hidden; line-height: 0;\" data-mce-type=\"bookmark\" class=\"mce_SELRES_start\">\ufeff<\/span><span style=\"display: inline-block; width: 0px; overflow: hidden; line-height: 0;\" data-mce-type=\"bookmark\" class=\"mce_SELRES_start\">\ufeff<\/span><span style=\"display: inline-block; width: 0px; overflow: hidden; line-height: 0;\" data-mce-type=\"bookmark\" class=\"mce_SELRES_start\">\ufeff<\/span><span style=\"display: inline-block; width: 0px; overflow: hidden; line-height: 0;\" data-mce-type=\"bookmark\" class=\"mce_SELRES_start\">\ufeff<\/span><\/iframe><\/p>\n<p>Armenia is the TV company with the lowest campaign coverage. H2 is a bit ahead. Kentron, Shant and 5<sup>th<\/sup> channel are somewhere in-between.<\/p>\n<p>There were 28 TV mentions in favor of the April 5 referendum campaign; 140 of them were negative, and 32 of them were neutral.<\/p>\n<p>According to Navasardyan, for the first time in the history of Armenian referendums, there is an unprecedented quantity of <em>No<\/em> campaign mentions by all of the 8 monitored TV companies.<\/p>\n<p>\u201cOur monitoring aims at finding out the degree of awareness of our citizens that are going to participate in the elections. The TV companies broadcasting through public multiplex should have certain commitments to satisfy the political interests of the public,\u201d YPC president Boris Navasardyan says.<\/p>\n<p>From the perspective of commitments, the Public TV has covered all the main aspects of the referendum.<\/p>\n<p>The monitoring has emphasized the following 3 topics: the legitimacy and purposefulness of the referendum, the phrasing of the referendum question and organizational issues.<\/p>\n<p>There were 13 positive mentions related to the referendum organization, 56 negative and 526 neutral mentions. The <em>Yes<\/em> campaign had a small advantage, with 91 mentions against the 86 mentions of the <em>No<\/em> campaign, as well as 46 neutral mentions.<\/p>\n<p>\u201cThis is conditioned by the active coverage of the <em>Yes <\/em>campaign fundraising event that Armnews has specifically emphasized. If it weren\u2019t for that fact, our monitoring would be in favor of the <em>No<\/em> campaign,\u201d he says.<\/p>\n<p>According to Navasardyan, there is a lack of debates on referendum on the air \u2013 both parties avoid such discussions because the parties are too polarized. The <em>No<\/em> supporters have been talking only about legislative violations \u2013 content-related debates are not considered feasible.<\/p>\n<p>During the monitoring presentation, reporters said that balanced coverage was a problem for the media (although they seemed to provide quantitative balance), because the <em>No<\/em> campaigners hardly ever conducted public events and avoided TV broadcasts.<\/p>\n<p>Boris Navasardyan advised journalists to contact the <em>No<\/em> supporters through official channels, so that they could have evidence-based data explaining the low coverage of <em>No<\/em> campaign on the air.<\/p>\n<p><strong>\u00a0 \u00a0 \u00a0 \u00a0 \u00a0 \u00a0 \u00a0 \u00a0 \u00a0 \u00a0 \u00a0 \u00a0 \u00a0 \u00a0 \u00a0 \u00a0 \u00a0 \u00a0 \u00a0 \u00a0 \u00a0 \u00a0 \u00a0 \u00a0 \u00a0 \u00a0 \u00a0 \u00a0 \u00a0 \u00a0 \u00a0 \u00a0 \u00a0 \u00a0 \u00a0 \u00a0 \u00a0 \u00a0 \u00a0 \u00a0 \u00a0 \u00a0 \u00a0 \u00a0 \u00a0 \u00a0 \u00a0 \u00a0 \u00a0 \u00a0 \u00a0 \u00a0 \u00a0 \u00a0 \u00a0 \u00a0 \u00a0 \u00a0 \u00a0 \u00a0 \u00a0 \u00a0 \u00a0 \u00a0 \u00a0 \u00a0 \u00a0 \u00a0 \u00a0 \u00a0 \u00a0 \u00a0Gayane Asryan<\/strong><\/p>\n<p>&nbsp;<\/p>\n","protected":false},"excerpt":{"rendered":"<p>Armnews has been the most active TV channel to cover the Constitutional Referendum campaign for the period of February 17 \u2013 March 4. Boris Navasardyan, the president of the Yerevan Press Club, says that it is caused by the fact that the channel places heavy emphasis on news, analytics and politics. On March 13, YPC<a class=\"moretag\" href=\"https:\/\/media.am\/en\/newsroom\/2020\/03\/13\/20167\/\"> Read the full article&#8230;<\/a><\/p>\n","protected":false},"author":188,"featured_media":20161,"comment_status":"open","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"ngg_post_thumbnail":0,"footnotes":""},"categories":[18],"tags":[],"class_list":["post-20167","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-newsroom","author_posts-gayane-asryan"],"acf":[],"_links":{"self":[{"href":"https:\/\/media.am\/en\/wp-json\/wp\/v2\/posts\/20167","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/media.am\/en\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/media.am\/en\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/media.am\/en\/wp-json\/wp\/v2\/users\/188"}],"replies":[{"embeddable":true,"href":"https:\/\/media.am\/en\/wp-json\/wp\/v2\/comments?post=20167"}],"version-history":[{"count":2,"href":"https:\/\/media.am\/en\/wp-json\/wp\/v2\/posts\/20167\/revisions"}],"predecessor-version":[{"id":20169,"href":"https:\/\/media.am\/en\/wp-json\/wp\/v2\/posts\/20167\/revisions\/20169"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/media.am\/en\/wp-json\/wp\/v2\/media\/20161"}],"wp:attachment":[{"href":"https:\/\/media.am\/en\/wp-json\/wp\/v2\/media?parent=20167"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/media.am\/en\/wp-json\/wp\/v2\/categories?post=20167"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/media.am\/en\/wp-json\/wp\/v2\/tags?post=20167"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}